Craig Culver, CEO of the Culver's Custard franchise, shares his history, the mistakes he's made along the way and his secrets for success in the frozen custard and butter burger business. An entrepreneurial spirit and a passion for the job are an integral part of his success.
Catherine Hooper, president of Black Umbrella, discusses how her history as an entrepreneur led her to develop a crisis preparedness business. Hooper shares examples of the two traits you must have in order to become a successful entrepreneur--you need to take risks and you need to be fearless.
Keith Baisden, senior vice president at M&I Bank in Milwaukee, explains the process a small business must follow to secure a loan. Baisden discusses the importance of having a business plan as a important first step.
Katherine Sydor Graduate Project Assistant, LaFollette School of Public Affairs, UW-Madison, focuses on public entrepreneurialism--the generation, translation and implementation of new ideas into the public sector.
Kim Schaefer, CEO of the Great Wolf Resorts, discusses the company's business model and shares the core values: respect, integrity, accountability, competency and teamwork.
John Roach, president of JRP Inc., shares his journey from working with major corporations such as ABC, CBS and the Marriott Corp. to building his own video and film production company.
Dennis Dresang, professor emeritus at LaFollette School of Public Affairs, UW-Madison, discusses the process the university went through in deciding which company will produce sports and fan apparel. One aspect they take into consideration is the working conditions of the manufacturing facilities where the clothing and sportswear are made.
Fred Foster, the CEO of ETC in Middleton, offers a frank view of what is involved in establishing and running a company. Foster shares the triumphs and missteps he has made over the course of thirty-five years as an inventor and manufacturer of lighting equipment.
Governor Scott Walker
Newly elected Governor Scott Walker lays out his economic plans to grow the 2011Wisconsin state economy. He discusses his strategy to bring new businesses to Wisconsin from out of state.
Narayana Kocherlakota, President of the
Federal Reserve Bank of Minneapolis.
Dr. Narayana Kocherlakota compares how the recession of 2007-2009 would have unfolded if the Federal Reserve Bank didn't exist to the Frank Capra classic, "It's a Wonderful Life." He focuses on real gross domestic product, unemployment and inflation.