Experience the PBS 'Halo Effect'
As a Sponsor of Wisconsin Public Television, you can:
- Meet Your Marketing Goals.
- Enjoy Terrific On- and Off- Air Benefits.
- Improve Your Corporate Reputation.
Research shows that:
- The likelihood to purchase from sponsors or advertisers is 3X higher for PBS viewers than viewers of cable or commercial broadcast television.
- Viewers of PBS are 4X more likely to view PBS sponsors as good corporate citizens compared to viewers of cable or commercial broadcast television.
Source: Harris Interactive SGPTV Attitudes and Sponsorship Favorability Study of 5,306 Adults 18+, 02/11-02/28/13.