Online Editor

The online team at Wisconsin Public Television is looking for an enthusiastic, detail-oriented editor.

About you

We need someone who will serve as content sheriff of You’re a strong collaborator with a bit of a perfectionist streak, someone who enjoys ferreting out inconsistencies and outdated content in the interest of improving the audience experience. You’ve got a great mind for effective, impactful marketing. You love wearing multiple hats, and jobs where duties change daily.

You’re a problem solver, someone with a proven record of working both with teams and also with a great deal of autonomy. You’re fierce in defending positions when you’re right, and quick to pivot in a new direction when you’re wrong. You’re never happy with the status quo, always seeking a better mousetrap. Flexible? Dependable? Yes, please. Last but not least, you’re a master of prioritization.

What we need

We need you to be passionate about users above all else and be able to advocate effectively on their behalf. You’re very comfortable working in a CMS, and you can dabble in Photoshop and HTML in a pinch.

In this position you’ll work with developers, video producers, fundraising, audience services, clients, PBS folks, and more. We also hope you’ll introduce us to new tools or concepts. We love to learn, and expect you do as well!

About us

WPT is the statewide PBS member station. We are part of UW-Extension, and mostly live in Vilas Hall on the UW-Madison campus. We strive to entertain and educate the people of Wisconsin.

How to apply

Please see the official position listing (below) to see specific job requirements and to learn how to apply. The application deadline is June 25, 2014.



Working Title:              Online Editor

Official Title:              Associate Media Specialist

Unit:              Wisconsin Public Television, University of Wisconsin-Extension

Appointment:              Academic Staff 100% fixed term appointment

Location:              Madison, Wisconsin

Availability:              Immediate/ Open until filled, to be assured consideration, please respond by June 18, 2014


The Online Editor will review, edit, produce and troubleshoot content for Wisconsin Public Television’s website and online presence.  This requires working proactively with internal units (Production, Outreach, and Development) to help define content requirements and gather and schedule site content updates in a timely manner; as well as external units (Wisconsin Public Radio, Education) to ensure consistency of content.  The Online Editor will assist with overall planning for website, upkeep, expansion and reorganization, and requires forward thinking about upcoming content needs.  The Online Editor reports to the Online Department Manager within the Promotion and Design Unit.



  • Work to ensure site and social media content is consistent.
  • Use various content management systems and scripting/coding languages to update and correct site content.
  • Update products and services used throughout the station.


  • Facilitate production of content by providing training and assistance to staff.
  • Provide original content as needed (social media, graphics)


  • Help establish, document, and communicate organization’s online standards and practices to internal and external content producers.
  • Communicate regularly with various departments to ensure site content is up to date and meeting online goals and legal requirements.
  • Work with external providers to ensure products and services are running properly and up to date.
  • Act as a training and trouble-shooting resource for station employees using our internal and external products (COVE/Merlin, Wiki, Blogs/Wordpress, Drupal CMS)


  • Monitor emerging trends in online communication and design. Collaborate with colleagues on opportunities, best practices, and implementation.


  • Opportunity to develop position description for web intern and work with HR to distribute among useful channels.  Screen and interview applicants.
  • Work with web intern as necessary to provide daily and weekly tasks and projects.  Acclimate and oversee new employee (new user setup, torus/staff introductions, server access, approve hours.)


  •  Demonstrates respect for others in all workplace relationships and interactions. 
  •  Effectively engage diverse perspectives and experiences in work product and in organizational interactions, including communication and decision-making.

Other duties may be assigned.


  1. Review, edit, produce and troubleshoot content for Wisconsin Public Television’s website and online presence.
  2. Define requirements and gather website update content from internal and external partners.
  3. Plan for website upkeep, expansion and reorganization as needed. 


1.            Bachelor’s degree required

2.            Minimum 2 years demonstrated experience working directly with website editing and production

3.            Effective oral and written communication skills

4.            Strong attention to detail when creating and reviewing content

5.            Demonstrated ability to work productively and successfully with diverse people and groups

6.            Problem solving ability to work proactively with limited direction


  1. Skills, confidence and demeanor to collaborate with a wide variety of staff across department lines.
  2. Proven ability to work in both independent and collaborative settings.
  3. Ability to work non-standard hours in support of major activities and emergencies

SALARY:   The range for this position is $32,102-$48, 152.  Actual pay will be dependent upon qualifications and experience.  UW-Extension offers a comprehensive benefits package including generous vacation, sick leave, health insurance and pension.

HOW TO APPLY:   Apply online at, using the appropriate link below.  Applications will be accepted until the position is filled; however, for best consideration, please submit by June 18, 2014 at 5:00 p.m. PDF formatted files work best.  Please include:

  1. A detailed resume.
  2. A narrative (up to two pages) carefully detailing HOW your experience compares to the job duties, qualifications, functions and desirable functions for this position at this organization.
  3. Names and contact information, including email addresses, for three to five work references, including at least one supervisory reference. 

- Before you get started with the online application process, we recommend you preview the frequently asked questions (FAQs).

- Link for External applicants.  Click on Advanced search link.  Enter Job opening ID:  xxxx  Access FAQs by clicking on “help” link

- Link for Internal applicants (current employee of the University of Wisconsin) System.  Click on Advanced search link.  Enter Job opening ID:  xxxx

Successful candidate will be required to provide documentation of credentials. Prior to appointment to this position, a criminal records review will be conducted.  UWEX complies with the Wisconsin Fair Employment Act with regard to nondiscrimination on the basis of arrest and/or conviction record.

Direct inquiries and Online Support Questions to:

Betsy Nelson

Wisconsin Public Radio

821 University Avenue

Madison, Wisconsin  53706